New MINI-sector challenger from Vauxhall?

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    [B]From AROnline:[/B]
    'Vauxhall ADAM will go on sale in January 2013 and it will be interesting to see where the company goes with the pricing – and whether it will go head-to-head with the premium A-segment MINI (which is due for replacement in 2013) or the Ford KA/Fiat 500. However, if it's to gain a foothold in this competitive sector (let's not also forget the Audi A1 and Citroen DS3), the ADAM will have to offer a significant USP – beyond its excellent warranty and dealer support.'
    [URL=''%5DVauxhall ADAM – has MINI met its match? | AROnline[/URL]

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