New MINI-sector challenger from Vauxhall?

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  1. [IMG]http://i555.photobucket.com/albums/jj470/mab01uk/vauxhall_adam_1.jpg[/IMG]

    [B]From AROnline:[/B]
    'Vauxhall ADAM will go on sale in January 2013 and it will be interesting to see where the company goes with the pricing – and whether it will go head-to-head with the premium A-segment MINI (which is due for replacement in 2013) or the Ford KA/Fiat 500. However, if it's to gain a foothold in this competitive sector (let's not also forget the Audi A1 and Citroen DS3), the ADAM will have to offer a significant USP – beyond its excellent warranty and dealer support.'
    [URL='http://www.aronline.co.uk/blogs/2012/07/11/news-vauxhall-adam-has-mini-met-its-match/'%5DVauxhall ADAM – has MINI met its match? | AROnline[/URL]

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